Marketing Insights & Strategies
Discover the latest trends, tips, and techniques in AI-powered marketing to help your business thrive
The AI Coding Company Playbook: Meta-Study of 390K+ Followers Across Lovable, Bolt, and Windsurf
After analyzing 390K+ combined followers across six Twitter accounts, a clear playbook emerges. All three companies used dual-account strategies, but only Lovable's 176.4K combined following dominated. Here's the complete framework—what's replicable, what's not, and why Lovable won.
Vibe Marketing Team
Marketing Strategists
Windsurf's Tale of Two Accounts: Explosive Product Growth Meets Executive Storytelling
@windsurf achieved 67,800 followers in under a year through product-led growth and viral acquisition drama, while @jeffwsurf built 9,563 followers over 16 years with quality-over-quantity storytelling—culminating in one of tech's wildest weekend acquisition sagas. Their contrasting strategies reveal fundamentally different paths to X engagement: relentless product velocity versus strategic vulnerability.
Vibe Marketing Team
Marketing Strategists
Explosive Product Launch Meets 15-Year Personal Brand: How Bolt.new Built 136K Combined Followers
@boltdotnew rocketed from 0 to 109K followers in 12 months while scaling to $40M ARR. Meanwhile, @EricSimons cultivated 27.2K followers over 15 years. These complementary strategies—one explosive and corporate, one steady and personal—drove Bolt.new from a single tweet to an AI platform used by 72% of Fortune 500 companies.
Vibe Marketing Team
Marketing Strategists
Twitter Growth Masterclass: How Lovable's Dual-Account Strategy Built 176K Followers in 18 Months
@lovable_dev and @antonosika achieved remarkable growth through dramatically different approaches—one focused on milestones and product excellence, the other weaponized controversy and bold claims. Together they created a symbiotic growth engine that propelled Lovable to $100M ARR faster than any software company in history.
Vibe Marketing Team
Marketing Strategists
The Evolution of AI Coding Assistants: From GitHub Copilot to the $100M ARR Era
The AI coding assistant market exploded from GitHub Copilot's 2021 beta to six companies racing past $100M ARR in 2025. This deep dive traces the technological breakthroughs, failed experiments, and competitive dynamics that transformed how developers write code.
Vibe Marketing Team
Marketing Strategists
How to Supercharge Your Twitter Growth: Combining Smart Automation with Personal Engagement
Growing a Twitter account requires both consistent content and genuine engagement. Learn the hybrid strategy that combines automation with authentic connection to accelerate your growth.
Vibe Marketing Team
Marketing Strategists
How to Grow Your LinkedIn Presence: The Smart Automation Strategy That Actually Works
LinkedIn growth requires consistency and engagement—but you can't do both manually without burning out. Learn the smart automation strategy that lets you build authority while focusing on real relationships.
Vibe Marketing Team
Marketing Strategists
Vibe Marketing Explodes in 2025
Searches for 'vibe marketing' surged 686% in one year, and 47% of Fortune 500 companies now use this AI-powered approach. This isn't hype—it's a fundamental shift happening right now.
Vibe Marketing Team
Marketing Strategists
How Context Engineering Is the Key to Making Good AI Content at Scale
The difference between AI slop and genuinely valuable AI-generated content comes down to one thing—context engineering. Learn how to provide AI with everything it needs to create quality output.
Vibe Marketing Team
Marketing Strategists
How Vibe Coders Reach ARR in Record Time: The Lovable Playbook
Lovable's meteoric rise showcases how vibe coding compresses years of growth into months. Learn how AI-powered development is rewriting the rules of startup velocity.
Vibe Marketing Team
Marketing Strategists
X Algorithm Decoded: The Growth Strategies That Actually Work
X.com just released their ranking algorithm source code. This deep dive reveals the hidden mechanics that determine reach, engagement, and growth on the platform.
Vibe Marketing Team
Marketing Strategists
When "Marketing" is the Scariest Word for a Founder
The Build-In-Public community revealed that 'marketing' is what scares founders most. Here's why that fear is both justified and conquerable.
Vibe Marketing Team
Marketing Strategists
Top 15 Vibe Marketing Tools 2025
Discover the best tools for creating authentic emotional connections with your audience, from AI-powered content creation to workflow automation and beyond.
Vibe Marketing Team
Marketing Strategists
You Can Just Do Things
Inspired by Sam Altman's philosophy, we explore how taking action beats endless planning in the world of marketing.
Vibe Marketing Team
Marketing Strategists